Archive for May, 2011

31 May 2011

Competitor Analysis, Beyond just SEO and Linkbuilding

There are differences of opinion as to whether competitor analysis for SEO is a good or a bad activity to spend time on. The pros and cons exist and it is debatable when we analyze competitors for just their link profile.
How about competitor analysis that goes beyond SEO and Link Building?
A thorough analysis of competitors’ [...]

27 May 2011

Why SEO is Essential even if you do PPC

When we look at various search marketing options, there is an inevitable dilemma. Should we use SEO or go for PPC? The correct answer for any business is do both. SEO and PPC Complement each other !
But why not just do PPC?
PPC is an excellent driver of traffic and gives clear ROI if done properly. [...]

12 May 2011

5 Basic SEO checks for your website

Before you start the SEO project for your website, it is important to carry out some critical SEO checks
1. Are search engines finding and indexing all your pages?
Number of valid pages on website vs number of pages showing up in search engines. You can check how many pages show up in a search engine for [...]

10 May 2011

Website Design for Facebook Pages

Today social media is a rapidly growing channel for promoting your business. Facebook dominates this space and provides opportunities through their business pages making a good Facebook page design important. These pages can now display your actual website using iFrame and adds another dimension to your website design challenges.
With Facebook making the switch from FBML [...]