Your business website needs to be perfect for you to have a successful holiday business season. What are the key areas you need to cover? Let us look at some important ones.
A Proper Website Audit
Have you carried out a proper audit of your website? You need to check your website for security, trust, correctness, speed [...]
Is your website ready for Christmas?
18 October 2011 No CommentsImportance of Diversifying your Online Marketing
5 October 2011 No CommentsGoogle dominates search, both organic and paid and Facebook dominates social. Do they dominate your website traffic too? Make no mistake, it is great if Google sends you lots of relevant visitors and it is equally nice if Facebook is also a major source of traffic. But depending on only one or two of these sources for the bulk of your traffic is a recipe for disaster.
5 Important Web Pages Missing from Business Websites
16 September 2011 2 CommentsYou have the home page, the about us page, the services/products pages neatly categorized and arranged and the contact page works perfectly. Your website is ready and working just fine. You have various marketing campaigns going on pulling in visitors
But wait! Do you have these 5 web pages which
Make your visitors experience richer
Improve your site [...]
6 Common Website Design Mistakes to Avoid
13 September 2011 No CommentsWebsite design is a critical stage in building a successful, effective website. It influences both web development and using the website as a marketing channel. Let us look at the common website design pitfalls that you can avoid on your path to success along with examples
1. Excessive and poor use of Flash
Flash is a great [...]
Choosing your SEO keywords correctly
2 September 2011 No CommentsSearch engines like Google or Bing aim to match user intent with appropriate content. Their goal is to make an accurate guess of user’s intention and deliver the web page or media that is the best match.
Choose your keywords carefully and have content which answers the user’s intent when they type those keywords in a [...]