5 Important Web Pages Missing from Business Websites

16 September 2011 1 Comment

You have the home page, the about us page, the services/products pages neatly categorized and arranged and the contact page works perfectly. Your website is ready and working just fine. You have various marketing campaigns going on pulling in visitors
But wait! Do you have these 5 web pages which

Make your visitors experience richer
Improve your site [...]

6 Common Website Design Mistakes to Avoid

13 September 2011 No Comments

Website design is a critical stage in building a successful, effective website. It influences both web development and using the website as a marketing channel. Let us look at the common website design pitfalls that you can avoid on your path to success along with examples
1. Excessive and poor use of Flash
Flash is a great [...]

Choosing your SEO keywords correctly

2 September 2011 No Comments

Search engines like Google or Bing aim to match user intent with appropriate content. Their goal is to make an accurate guess of user’s intention and deliver the web page or media that is the best match.
Choose your keywords carefully and have content which answers the user’s intent when they type those keywords in a [...]

Website maintenance checklist for businesses

24 August 2011 1 Comment

A clean, updated business website is important for achieving the desired goals. So, having a proper website maintenance process helps you keep your website fresh and as good as new. We look a checklist of website maintenance tasks which will do just that.
Check 1 - Design and Scripts
Over time, a website ages and the design [...]

Online Marketing Dilemma, Use Your own Website or Social Media

3 August 2011 No Comments

Where to invest your online marketing dollars? With the rapid rise in Social Media, most business owners are faced with this marketing dilemma. The truth as usual is somewhere in between.
Both the website and the social media properties are different marketing channels that businesses can take advantage of and benefit from.
Benefits of using your [...]