Posts Tagged seo

2 November 2011

Images and SEO, When to prefer Text

Images are a vital component of a website. Used well they are worth the thousand words as the popular phrase goes. Used incorrectly they can confuse a thousand times too.
There is another downside of using images in the right context but in the wrong places. You end up losing SEO opportunities to optimize your site [...]

2 September 2011

Choosing your SEO keywords correctly

Search engines like Google or Bing aim to match user intent with appropriate content. Their goal is to make an accurate guess of user’s intention and deliver the web page or media that is the best match.
Choose your keywords carefully and have content which answers the user’s intent when they type those keywords in a [...]

3 August 2011

Online Marketing Dilemma, Use Your own Website or Social Media

Where to invest your online marketing dollars? With the rapid rise in Social Media, most business owners are faced with this marketing dilemma. The truth as usual is somewhere in between.
Both the website and the social media properties are different marketing channels that businesses can take advantage of and benefit from.
Benefits of using your [...]

7 June 2011

10 ways a good SEO process benefits your website and business

See below how a well designed and executed SEO process benefits your website leading to business growth.
1. Ensures that your website is found, crawled and indexed by search engines making sure all your key pages become strong revenue generators.
2. Makes sure that your website pages are well structured using optimized Titles, Meta Tags and Headers [...]

31 May 2011

Competitor Analysis, Beyond just SEO and Linkbuilding

There are differences of opinion as to whether competitor analysis for SEO is a good or a bad activity to spend time on. The pros and cons exist and it is debatable when we analyze competitors for just their link profile.
How about competitor analysis that goes beyond SEO and Link Building?
A thorough analysis of competitors’ [...]