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Online vs Offline Marketing

Online VS Offline Marketing

They say marketing is what you do when your product is no good. In this competitive world where brands cannibalize brands a good product can fall flat on its face if not marketed correctly. So what is correct marketing –…
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The Secret behind ALS Association Ice Bucket Challenge

What is the ALS ice Bucket Challenge? Challenge involves choosing between dumping a bucket of ice water on one's head or donating to the ALS Association in the United States. The participant has to film the entire activity and complete…
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Twitter Advertising – The Complete Guide

Before we jump into the nitty gritty of advertising on twitter we will like to throw in some facts for starters. 300 billion tweets are sent since the inception of Twitter YouTube is the most followed brand with over 40…
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why upgrade your website to html 5

Why upgrade your website to HTML5

You need to upgrade your website to HTML5 and fast. Here are 5 compelling reasons to do so. Everybody's moving, it is the future HTML5 is the new web standard and more devices and businesses are adopting it than ever…
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Is Search Engine Submission Necessary?

The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a…
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