Web Marketing

Bing, Yahoo integration and the Blekko search engine

This month has two key developments which can impact your website traffic and SEO efforts.

Yahoo starts integrating Bing search results

Yahoo! announced that some of their search results are now driven by Bing starting this July. The Bing-Yahoo! search integration is taking place in phases. It is expected to be complete by September end.

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How you can contribute to your website SEO project

There are many functions which can be done effectively by the business owner. Also, you have to be hands on proactively involved in the process. Some of the ways you as the business owner or decision maker can contribute are listed below

Providing Important Information

The most information you provide to the SEO Services Company is about your company.

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7 Important Factors to Improve Your Website – Part 2

Today in Part 2, we look at the remaining 4 factors which affect your website and its performance. Part 1 looked at the first 3 factors to improve your website.

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7 Important Factors to Improve Your Website – Part 1

There are many things to consider for improving any website’s performance. The points listed here will help your website improve its SEO and Usability. There are 7 important factors to consider.

  1. Search Engine Accessibility
  2. Search Engine Presence
  3. Individual Pages
  4. Website
  5. Domain Related
  6. External Websites
  7. Others
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SEO Impact with Yahoo plus Microsoft Vs Google

Many of you must be aware of the Yahoo and Microsoft’s search deal. They hope will change the landscape of the Search industry. How does this impact SEO in particular and search engine marketing in general?

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404 error page or 301 Redirect – SEO dilemma

Looking for some information urgently and you land on a 404 error page – nothing can be more frustrating than that. The 404 pages are painfully for webmasters and more painful for users. The 404 page causes a dilemma for SEO’s as to what exactly should be done about the 404 pages whether they should be kept as it is or they should be or they should be redirected using 301 redirect.

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Increase authority to your Site- Get .edu/.gov links

Back links the more in number the better similarly if a site can get back links from .edu or .gov then it can upgrade the authenticity and value attached to your site. But getting a .edu and .gov link is even more difficult as these sites are focused on education, information and government policies and are most unlikely to sell or exchange links. Unless some site decides to donate a few links.

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Using Google to analyse your website and competition

Google offers advanced search to help build complex search queries. We look at some of the advanced search operators to carry out an SEO analysis of your website as well as that of your competition.

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Bing – Is it to beat Google or just Yahoo!?

Microsoft’s Bing is creating a buzz in the internet market. Sites have started registering more visits from Bing and clients are looking forward to rank in Bing. Google analytics still doesn’t recognize Bing as a search engine.

So what is Bing all about? Bing known as Kumo during development phase is not being brought about as a Google killer but a restart by Microsoft in the search industry. Bing is definitely better than Live search and one step towards betterment but still it has a long way to go before it can be termed “GOOGLE KILLER”

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Plan your Internet Marketing (Search Engine Optimization) Campaign with all possibilities in mind

Can you imagine a day where you get to know that all the search engines have closed their services and after switching on your PC and connecting to your internet you don’t know where to go to find the website of which you don’t know the url. Even thinking about existence of internet with out search engines might send a shiver through your spine.

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